SERVICES
We ensure you get the most out of all your communication and marketing efforts!
We believe in the strength of strategy and the direction it provides. This becomes the platform for creating a tangible solution for clients through a combination of skill, experience, creativity and conceptual thinking.
The team at Hatch are experienced in producing impactful content across multiple platforms that helps brands optimise their message for maximum reach and engagement.
We also thoroughly understand how different channels can be used together to create effective strategies, from traditional PR to cutting-edge digital campaigns. We guide brands to market their products through the digital sphere and unlock the full potential of every piece of content.
Our approach is to then scientifically target and acquire the right customer at the right moment in time, and objectively measure the value-add to clients’ sales growth.
Our core strength lies in our ability to bring rhythm and consistency to our clients’ lives and their brands. We plan carefully, execute diligently, review constantly and repeat the same process over and over again. This makes our approach highly reliable and effective, allowing us to test and learn continuously to improve brand performance month on month – which we do.
We understand that making an impact takes more than just a good idea. We love developing and executing communication strategies that yield results. We take pride in our success rate with communication strategies, where we successfully capture a brand’s target audience, and tone, identify content pillars and messaging and then translate that into an actionable plan that we effectively roll out across brand touch-points.
Services
COMMUNICATION STRATEGY
- Establish short- and long-term communication objectives to support overall business goals
- General landscape overview and insights
- Define target audiences
- Develop key messages and advise on the correct channels and platforms
- Create brand content themes
- Identify channels most influential in creating a positive brand reputation
- Competitor analysis
CONTENT WRITING
- Blog posts
- Newsletters
- Brochures
- Profiles
- Press releases
MEDIA
- Media liaison
- Product drops to media & influencers
- Media visits
- Evaluating advertising requests
- Managing media databases
- Identifying media opportunities
- Pitching stories to media
INFLUENCER ENGAGEMENT
- Influencer identification
- Influencer relations
- Briefing and managing
- Reporting
DIGITAL & SOCIAL MEDIA
- Digital Strategy
- Campaign creation
- Brand and competitor research
- Profile setup
- Content plan writing
- Posting content
- Community management
- Monthly & annual reporting
- Managing campaigns
- Managing promotions and competitions
PAID MEDIA
- Paid media strategy
- Creating paid media assets
- Audience set-up and optimisation
- Manage ad spend
- Promoting content
- Ongoing ad optimisation
PLANNING & REPORTING
- Monthly and annual reporting
- Brand and competitor research
- KPI dashboard
- ROI reports
- Media coverage reports